
Animating the inanimate.


Work_
Strategy
Concept
Copy
Creative Lead
Year_
2010
About_
A campaign for RecruitIreland.com, an online recruitment agency. The campaign came from one simple thought, there’s always a better job on RecruitIreland.com, no matter who (or indeed what) you are. We developed a campaign where inanimate things talk about their job history and how Recruit Ireland helped them to reach their full potential.
Results_
The first print ad featured the story of ‘Ink’. It won both a gold and silver ICAD Award. The other ads in the campaign, ‘Line’ & ‘Paper’ also won a number of awards. The print campaign was featured online on the best of advertising blogs.
